Blog: How AI Allows For Personalization and Value

On a recent podcast, in partnership with Rethink Retail, I explored the innovations and possibilities of AI in the retail space with Nicolas Kroeger, Chief Digital Officer for Manor AG.

The technicalities of AI as a solution, we found, can slow people down and cloud the key goal of using AI – making the human experience more efficient and more pleasurable, whether online or in person.

Kroeger emphasized thinking of AI as a new tool, allowing more opportunities for different methods of working, similar to the invention of the computer. “…That doesn’t necessarily change the [organization’s] structure in itself,” he said. “I think it’s more understanding how this new reality and work is to be managed in the future.”

AI faces concerns in terms of labor removal, but the goal of streamlining the process using AI within a company is labor reallocation. With standardized data being processed by AI, labor can be focused on other parts of customer interaction, thus delivering on better customer experience.

As AI gains more and more prevalence in the retail space, we at Diebold Nixdorf are embracing flexibility and partnership. At the core of a successful journey is a strong, stable partnership AI platform which can be built on for whatever business needs may arise. As needs are met, more opportunities arise in terms of growth, customer personalization, and efficiency.

To explore more about how AI enables personalization in the retail space, contact us today to speak with a retail expert or download our latest ebook, DN Storevolution Advisory Services: Driving Retail Success.